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Toms Hardware
Nvidia's fastest graphics cards get US price increase at Best Buy, Amazon Published 30 July 26
Nvidia's most powerful graphics cards, including the Astral RTX 5080, have seen a price hike at major retailers such as Best Buy and Amazon. The new pricing has resulted in the RTX 5080 now exceeding the MSRP of the RTX 5090, raising concerns about the potential impact on the gaming community and hardware market. As pricing continues to shift, consumers may need to reassess their purchasing decisions regarding high-end GPUs.
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Published 30 Jul 2026, 14:45 UTC1 min read
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Summary
TL;DR
- Nvidia increases prices of its fastest graphics cards
- Astral RTX 5080 now costs more than RTX 5090 MSRP
- Price hike affects major retailers including Best Buy and Amazon
- Consumers face new affordability challenges
- Impact on the gaming market and hardware enthusiasts
Interesting facts
- Historically, GPU prices have fluctuated based on supply and demand
- The increase may drive some gamers to opt for older or budget models
Coverage gaps
- Consumer feedback on the price increase