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Pixel 11 Pro's 'HiLight' is another half-baked feature burdened by bad first impressions
Google's Pixel 11 Pro has launched with a new feature called HiLight, designed to use an LED for notifications. However, the feature is criticized for being limited to phone calls and lacking customization options, which diminishes its potential appeal to younger users. This mirrors Google's history of launching underdeveloped features, raising concerns about the company’s approach to product development. User reception has been lukewarm, highlighting the importance of first impressions in technology.
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Published 16 Aug 2026, 13:25 UTC4 min read
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Summary
TL;DR
- Pixel 11 Pro's HiLight feature only supports calls at launch.
- Lack of functionality for text notifications undermines user experience.
- Criticism reflects Google's history of half-baked features.
- Past examples include failed implementations like the Pixel 4's Soli sensor.
- User expectations are high but have not been met with new releases.
Interesting facts
- The HiLight feature could have been more appealing if it worked for messages.
- Previous examples of product failures include dual selfie cameras on earlier Pixels.
- First impressions shaped user attitudes towards features like the temperature sensor.