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Android Authority
Forget the Pixel 11, this Google product is turning plenty of heads this year
The Fitbit Air, launched earlier this year, is emerging as a favorite among consumers after a recent survey showed that 75% of respondents would choose it over other fitness trackers. Its screenless design has not hindered its popularity, with many users appreciating its simplicity and affordability compared to competitors. With the wearable landscape evolving, the Air's traction suggests a growing market for minimalist fitness technology.
MonitorConfidence: MediumShort term horizon
Published 14 Aug 2026, 14:40 UTC2 min read
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Summary
TL;DR
- Fitbit Air emerged with a screenless, minimalist design.
- 75% of surveyed consumers prefer it over other fitness trackers.
- Less than 10% would consider buying a smartwatch instead.
- The device is gaining traction despite the launch of other wearables.
- Simplicity and affordability are major selling points.
Interesting facts
- The smart ring trend is declining, with only 2.8% interest from surveyed consumers.
- The survey indicates a healthy fanbase for the Fitbit Air soon after its launch.
What changed