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MacRumors
'Apple Upgrade' Program Launching Tomorrow
Apple is set to introduce a new 'Apple Upgrade' program in the U.S. on July 28, transitioning from its previous iPhone Upgrade Program. This new initiative, developed in partnership with Klarna, allows leasing options for various Apple devices, including iPhones, iPads, Macs, and Apple Watches with terms of 24 to 36 months. While existing members of the iPhone Upgrade Program can continue for now, the new plans will not include AppleCare+ as part of the monthly cost, which could impact customer choices regarding protection for their devices.
MonitorConfidence: MediumImmediate horizon
Published 27 Jul 2026, 15:45 UTC1 min read
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Summary
TL;DR
- Launch of the 'Apple Upgrade' program on July 28.
- Partnership with buy-now, pay-later company Klarna.
- Leasing terms of 24 months for iPhones and Watches, 36 months for iPads and Macs.
- Exclusion of lower-priced models like iPhone 16 and MacBook Neo.
- Absence of bundled AppleCare+ coverage in the new program.
Interesting facts
- The new program may attract users seeking low-cost options without AppleCare+.
- It marks a shift in Apple's approach to device financing.
What changed