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Financial Times
Asha Sharma, the outsider handed the Xbox controls
Asha Sharma, who recently took the helm of Xbox, has announced a drastic decision to cut 3,200 jobs and close several game studios. Sharma, inexperienced in gaming, faces skepticism but aims to revitalize the division, focusing on core console games rather than cloud streaming. Her leadership is marked by an analytical approach and a commitment to transparency regarding the division's financial struggles, which have prompted her controversial decisions. Industry experts recognize the challenges she faces but believe her actions could ultimately stabilize Microsoft’s gaming sector.
MonitorConfidence: MediumShort term horizonReputational risk: High
Published 10 Jul 2026, 16:40 UTC4 min read
Visit original article ↗Lead image — Financial Times
Summary
TL;DR
- Asha Sharma cuts 3,200 jobs and closes studios at Xbox.
- Describes a commitment to refocus on console gaming.
- Critics question her commitment due to job-hopping history.
- First-time CEO with a background in AI and tech operations.
- Promised to stop AI integration that undermines gaming integrity.
Interesting facts
- Sharma is a rare female CEO in the gaming industry.
- She previously worked in AI and corporate leadership roles.
- Sharma's appointment has been seen as a 'watershed moment' for diversity.