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The Verge - Tech
A tough chart about the RAM crisis.
The ongoing RAM crisis is causing substantial price hikes, particularly affecting low-end smartphones where memory can represent over half the cost. Reports indicate that this situation is leading manufacturers to move away from the low-end market, which now faces unprofitability and diminishing demand as retail prices continue to climb. This shift poses significant challenges for both consumers and manufacturers in the tech landscape.
MonitorConfidence: MediumShort term horizonSupply chain risk: High
Published 7 Jul 2026, 18:07 UTC1 min read
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Summary
TL;DR
- RAM prices can constitute over 50% of low-end phone costs.
- Manufacturers are retreating from the low-end market due to rising costs.
- Continued price increases risk weakening demand for affordable devices.
- The RAM shortage is causing wider implications across the tech industry.
- Consumers may face fewer choices at lower price points.
Interesting facts
- The RAM crisis also impacts the pricing structure of various electronics.
- Manufacturers are likely to focus on mid to high-end products to maintain profitability.