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M5 MacBook Air, MacBook Neo, AirPods Pro 3/Max 2, more 9to5Mac
Current promotions on Apple products reflect both consumer demand and price adjustments in the wake of anticipated new launches. The M5 MacBook Air is discounted by $200 to $1,099, while AirPods Pro and Max models are available at reduced prices as well. Such deals are indicative of Apple's pricing strategies leading up to new product releases. Consumers are advised to consider these offers amid discussions about the potential for further inflation in Apple's pricing post-launch.
MonitorConfidence: MediumShort term horizon
Published 14 Aug 2026, 16:30 UTC6 min read
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Summary
TL;DR
- M5 MacBook Air now $1,099, $200 off through Apple refurbished store.
- Discounts available on AirPods Pro 3 and AirPods Max 2.
- Price cuts are seen as Apple gears up for new product launches.
- MacBook Neo priced at $599 as low as $100 off the new MSRP.
- Apple Certified Refurbished Store offers best quality refurbished units.
Interesting facts
- The M5 MacBook Air's discount reflects supply chain pressures and consumer price sensitivity.
- Apple's strategy appears focused on maintaining competitiveness before launches.
- The 13-inch M5 MacBook Air has a high turnover rate in stock due to popular demand.