Source profile
Mashable
✓Mainstream tech and internet culture coverage. Good for viral tech stories, social platforms, and consumer products. Often highlights what’s trending in digital culture. Useful for mainstream narrative and shareability signals.
Official source: NoMainstream media: NoLast activity: 6h ago
20 items analyzedVisit site ↗
Insights Metrics v2
Metric board
Publisher typeWhether the publisher is an official company channel or a mainstream outlet. Best-effort editorial judgements, hand-set per source.
24h
independent
Sample: 25Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
7d
independent
Sample: 107Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
independent
Sample: 509Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Articles publishedThe number of final articles from this source whose event date falls in the window, with the change from the previous window. Counts what we collected; sources run on different schedules.
24h
25
Sample: 25Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
7d
107was 113
▼ 5% (corpus -10%)
Sample: 107Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
509was 21
▲ 2324% (corpus +38%)
Sample: 509Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Active daysThe number of days in the window with at least one final article from this source. For sources that rarely expose a publish date, this is based on collection date.
24h
- Active days
- 1
- Dated share
- 100.0%
Sample: 25Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
7d
- Active days
- 7
- Dated share
- 98.1%
Sample: 107Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
- Active days
- 30
- Dated share
- 98.2%
Sample: 509Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Topic mixThe five categories that appear most often in the source's final articles. Same generous multi-labelling as E7.
24h
Not enough data
not offered for this window
7d
Gadgets57%
Business46%
AI24%
Hardware11%
Entertainment Industry Tech8%
Sample: 107Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
Gadgets65%
Business40%
Hardware30%
AI24%
Security8%
Sample: 509Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Content-type mixWhat kind of pieces the source publishes. Coarse AI labels - labelled 'AI-classified article type'.
24h
Not enough data
not offered for this window
7d
News reporting58%
Announcement16%
Untyped13%
Other10%
Breaking news2%
Analysis1%
Sample: 107Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
News reporting41%
Announcement29%
Other14%
Untyped13%
Breaking news2%
Analysis1%
Sample: 509Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Tone mix and net toneThe distribution of article-level sentiment in the source's final articles, plus net tone. Official channels are self-promotional by nature.
24h
Not enough data
not offered for this window
7d
Positive67%
Negative14%
Mixed11%
Neutral8%
Net tone: Positive · 0.53
Sample: 85Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
Positive70%
Mixed13%
Negative12%
Neutral6%
Net tone: Positive · 0.58
Sample: 448Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Most-covered entitiesThe top 5 linked entities in the source's final articles. Catalog gaps and disabled forms under-count.
24h
Not enough data
not offered for this window
7d
Amazon22%
Apple18%
Alphabet7%
Samsung7%
Mac6%
Sample: 107Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
Apple23%
Amazon14%
IPhone 1810%
IPhone10%
Meta6%
Sample: 509Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Regional focusWhich parts of the world this source's coverage concerns. The AI's reading of the article's geography, not the outlet's country of registration.
24h
Not enough data
not offered for this window
7d
Global 37.4% · Unspecified 0.9%
US91%
__no_region__5%
UK3%
Sample: 66Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
Global 55.4% · Unspecified 1.0%
US90%
__no_region__5%
EU2%
Sample: 223Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Audiences coveredWhich audiences this source's articles say are affected. Consumers is the corpus default; read every number as a deviation from it.
24h
Not enough data
not offered for this window
7d
Consumers79%
Others20%
Developers8%
- Consumers+35.3pp vs baseline
- Others-5.9pp vs baseline
- Developers-8.0pp vs baseline
Sample: 107Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
Consumers83%
Others12%
Developers5%
- Consumers+38.5pp vs baseline
- Others-6.2pp vs baseline
- Developers-8.7pp vs baseline
Sample: 509Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Sourcing-strength mixHow often the AI judged an article's own sourcing to be strong versus thin, for this outlet's articles. The model's assessment of one article's sourcing, made without browsing. Never a publisher reliability or trust score, never used to rank sources.
24h
Not enough data
not offered for this window
7d
High68%
Medium29%
Low0%
Sample: 107Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
High81%
Medium17%
Low0%
Sample: 509Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Confidence mixHow sure the model was about its own reading of each article. Uncalibrated self-confidence, descriptive only.
24h
Not enough data
not offered for this window
7d
High53%
Medium43%
Low1%
Sample: 107Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
High60%
Medium37%
Low0%
Sample: 509Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Stance profileWhere the stories sit in a trend's life - accelerating, mature, or an early signal. An AI reading of the article's framing, not a market judgement.
24h
Not enough data
not offered for this window
7d
Accelerating67%
Mature24%
Early signal6%
Other0%
Sample: 107Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
Accelerating71%
Mature18%
Early signal9%
Other0%
Sample: 509Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Event types coveredWhich kinds of events this outlet reports on. Same 2026-08-10 start date and New-Product skew as E12.
24h
Not enough data
not offered for this window
7d
Not enough data
not enough data (14 of 20)
30d
210 rated (41.3% of coverage)
New Product85%
Software Release18%
Security Vulnerability3%
Downtime1%
Partnership1%
Sample: 210Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Evidence-basis mixHow much of this outlet's coverage is built on official confirmation versus rumor, anonymous sourcing, or opinion. Correlated with the outlet's beat, never used as a trust ranking.
24h
Not enough data
not offered for this window
7d
80 rated (74.8% of coverage)
Official announcement57%
On record sources26%
Opinion11%
Analyst estimate3%
Anonymous sources1%
Rumor or leak1%
Sample: 80Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
288 rated (56.6% of coverage)
Official announcement68%
On record sources23%
Opinion6%
Analyst estimate1%
Rumor or leak1%
Anonymous sources0%
Sample: 288Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
Story-phase mixWhether this outlet mostly breaks stories first or mostly follows up, reacts, and explains. Orthogonal to S5's content-type mix by prompt design.
24h
Not enough data
not offered for this window
7d
82 rated (76.6% of coverage)
First report95%
Explainer or recap2%
Follow up2%
Sample: 82Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
30d
300 rated (58.9% of coverage)
First report96%
Follow up2%
Explainer or recap1%
Reaction or analysis1%
Sample: 300Sample size — how many underlying data points (e.g. labeled mentions, rated articles, or statements) this metric was actually computed from. Can be smaller than the entity or source's total coverage count.
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