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Samsung MX reportedly considers Chinese DRAM for low-end phones in China · TechNode
Samsung Electronics' Mobile eXperience division is reportedly assessing the adoption of Chinese-made DRAM, specifically the LPDDR5X type, for its basic and mid-range smartphones in China. This consideration is driven by the need to mitigate costs as component prices increase, which is crucial for maintaining profitability in a highly competitive market. Samsung’s market share in China has reportedly dwindled to 0.6%, prompting the company to explore more cost-effective solutions to enhance its position.
MonitorConfidence: MediumShort term horizon
Published 27 Jul 2026, 11:05 UTC1 min read
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Summary
TL;DR
- Samsung MX considering Chinese DRAM for low-end smartphones
- Focus is on cost reduction amid rising component prices
- Samsung's market share in China has fallen to 0.6%
- Potential use of LPDDR5X memory for Galaxy A models
- No confirmation on Chinese suppliers or procurement decisions
Interesting facts
- Samsung's smartphone market share has been under pressure in China's competitive market.
- The shift could mark a significant strategic move for Samsung amidst declining sales.
Coverage gaps