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DigiTimes
Samsung reportedly weighs Chinese DRAM for budget smartphones as memory inflation squeezes mobile market
Samsung Electronics is reportedly looking into incorporating inexpensive Chinese DRAM for its budget smartphones in order to mitigate manufacturing costs and strengthen its foothold in the Chinese market. This strategic move comes in response to ongoing memory inflation that is impacting the mobile industry, particularly affecting budget device segments. By utilizing local components, Samsung aims to enhance its competitiveness in a challenging market.
MonitorConfidence: MediumShort term horizon
Published 29 Jul 2026, 04:20 UTC1 min read
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Summary
TL;DR
- Samsung considers using low-cost Chinese DRAM in budget smartphones
- Focus on expanding presence in China's budget handset market
- Move driven by inflation in memory components
- Strategic decision to reduce manufacturing costs
- Aims to enhance competitiveness amid cost pressures
Interesting facts
- This could mark a shift toward local sourcing for Samsung in China.
- Using Chinese DRAM could help mitigate supply chain disruptions.
Coverage gaps
- Details on the specific DRAM technologies being considered are missing.