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MacRumors
iPhone 18 Pro and iPhone Ultra
Apple has not officially announced the dates for the iPhone 18 Pro and iPhone Ultra. However, based on previous release patterns, the event is expected in early September, likely around September 9. Pre-orders may begin shortly after, featuring common historical trends in product launches. While the exact dates remain unconfirmed, the educated predictions provide insight into Apple's upcoming plans.
MonitorConfidence: MediumShort term horizon
Published 6 Aug 2026, 14:45 UTC1 min read
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Summary
TL;DR
- Apple's event typically occurs in the first half of September.
- Last announced iPhone event in September was in 2020.
- Expected event date could be September 9, 2026.
- Pre-orders might begin on September 12 or 18.
- Release date could fall on September 18 or 25.
Interesting facts
- The last time Labor Day coincided with September 7 was in 2020, affecting event timing.
- In 2015, Apple's iPhone event occurred on the same date as Labor Day, leading to a more cautious pre-order schedule.
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