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MacRumors
iPhone 18 Pro and iPhone Ultra
Apple has not officially disclosed the announcement dates for the iPhone 18 Pro and iPhone Ultra, although historical trends suggest an event in early September. The probable announcement date is speculated to be September 9, with pre-orders starting potentially on September 12, followed by a likely release on September 18. Delays or changes are possible, but the tech community anticipates these usual timelines as Apple gears up for another product launch.
MonitorConfidence: MediumShort term horizon
Published 5 Aug 2026, 13:45 UTC1 min read
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Summary
TL;DR
- Apple may announce iPhone 18 Pro and iPhone Ultra in early September.
- Most likely event date is September 9.
- Pre-orders could begin on September 12.
- Release date is speculated for September 18.
- Historical patterns guide predictions for the launch timeline.
Interesting facts
- The last time Labor Day fell on September 7, the event was held on September 9.
- Pre-order dates can shift based on historical sensitivities, such as avoiding September 11.
What changed
New models, iPhone 18 Pro and iPhone Ultra, are expected to launch soon based on historical patterns.