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Silicon Republic
Apple lowers developer App Store fees in EU for DMA compliance
Apple’s recent changes to its App Store fee structure in the EU are aimed at complying with the Digital Markets Act (DMA). The adjustments include a reduction in the fees developers pay for digital transactions, as well as allowing third-party payment options alongside Apple's in-app purchase capabilities. These changes are designed to foster fair market competition and improve relations with the EU following previous regulatory penalties. With significant reductions in fees, Apple is attempting to adapt its business practices to meet EU regulatory demands while still maintaining profitability.
MonitorConfidence: HighShort term horizonRegulatory risk: High
Published 19 Aug 2026, 14:55 UTC3 min read
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Summary
TL;DR
- Apple lowers App Store fees for EU developers.
- Developers can now use third-party payment options.
- Core Technology Fee replaced by a 5% commission.
- Initial acquisition fee and store services fee eliminated.
- New fees effective from October 1.
- Apple previously fined €500m for violating DMA regulations.
Interesting facts
- Apple's reduced fees aim to address ongoing EU regulatory pressures.
- The changes come after Apple received the first penalties under the DMA, signaling the importance of compliance.